Marketing

Mass media strategies that build awareness and attract leads across broad homeowner audiences.

• TV & Radio – Broadcast visibility to build authority and trust.
• Direct Mail & Magazines – Tangible marketing to stay top of mind.
• Billboards & Print Ads – High-visibility placements for consistent branding and recall.

Face-to-face and grassroots methods that build trust and relationships in your local market.

• Canvassing – Door-to-door engagement to create conversations and generate appointments.
• Shows & Events – Home shows and expos that provide high-intent homeowner interaction.
• Retail Partnerships – Teaming up with local stores to gain visibility and co-market.
• Brand Ambassadors – Community advocates who promote your business through referrals and local presence.

Strategic tools and platforms that help remodelers get found online, drive targeted traffic, and convert leads through digital touchpoints. This includes:

• Website Optimization – Your 24/7 digital storefront and lead converter.
• SEO & Google My Business – Boosts visibility on search engines and maps.
• PPC (Google & Bing) – Paid ads that generate immediate lead flow.
• Social Media (Meta, IG, YouTube, TikTok) – Build brand awareness, trust, and engagement across popular platforms.
• Lead Magnets – Free value offers that convert visitors into leads.
• Display Ads & Native Advertising – Visual ads placed across the web to reach homeowners where they browse.
• Facebook Groups & NextDoor – Community-driven spaces to connect authentically.
• GeoFencing & Yelp – Location-based marketing and local review platforms to drive traffic.

Defines how your company is perceived in the minds of homeowners. It’s the emotional connection built through:

• Your Story & Mission – Why you exist and who you serve.
• Core Values & Visual Identity – What you stand for and how you show up.
• Community Presence – How you’re remembered, trusted, and talked about locally.